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Get the Meta credentials

Facebook Login and Facebook Events use the same Meta app. This guide explains where to find each value in the Meta panels. Each module also has its own configuration, explained on its page: Facebook Login and Facebook Events.

ValueWhere to find it
App IDdevelopers.facebook.com → Settings → Basic
App namedevelopers.facebook.com → Settings → Basic → Display name
Client Tokendevelopers.facebook.com → Settings → Advanced → Security
Pixel IDbusiness.facebook.com/events_manager → Web data source

The App ID identifies the application on the Meta platform.

  1. Go to developers.facebook.com/apps with the developer account.
  2. Select the app from the list.
  3. In the left side menu, go to Settings → Basic.
  4. The App ID appears at the top of the page.

Settings → Basic page of the app in Meta for Developers, with the App ID field and the App settings → Basic menu highlighted

It is the official name of the app as registered on Meta.

  1. Go to developers.facebook.com/apps and select the app.
  2. In the side menu, go to Settings → Basic.
  3. The Display name appears in the first field of the form.

Settings → Basic page of the app in Meta for Developers, with the Display name field highlighted

The Client Token authenticates calls to the Meta API without the user needing to be signed in. It is required for the SDK to send events correctly.

  1. Go to developers.facebook.com/apps and select the app.
  2. In the side menu, go to Settings → Advanced.
  3. Scroll down to the Security section.
  4. Find the Client token field and copy its value.

Settings → Advanced page of the app in Meta for Developers, with the Client token field of the Security section highlighted

The Client Token is not the App Secret. They are two different values and only the Client Token needs to be provided.

The Pixel ID connects the WebView events with Meta, especially if the Facebook JavaScript SDK is used inside the WebView.

  1. Go to business.facebook.com/events_manager.
  2. The left panel shows the list of data sources.
  3. Select the Web (pixel) data source associated with the app. If it does not exist, click Connect data sources → Web → Facebook Pixel.
  4. The Pixel ID appears under the name of the source in the left panel, or in the Settings tab of that source.

Datasets section of Events Manager, with the pixel data source and its ID highlighted

The Pixel ID is different from the App ID. The App ID identifies the native app and the Pixel ID identifies the web and WebView event source.

Meta valueFacebook LoginFacebook Events
App IDFB Login KeyClave facebook
App name—Facebook App Name
Client TokenFB Login Client TokenFacebook Client Token
Pixel ID—Facebook Events Pixel ID

These values are provided to Reskyt, which configures them in the module.