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Publish to the stores

Apps are distributed on App Store and Google Play. This page brings together the accounts involved and the process for each release.

Apple. An Apple Developer Program account, with access to App Store Connect to manage the listing, the binaries and the versions. To enrol an organisation, Apple requires a D-U-N-S number; it is worth arranging it at the start, because obtaining it can delay the launch.

Google. A Google Play Console account.

The App Store and Google Play accounts belong to the customer. The app listing, the reviews, the metrics and the assets associated with those accounts are theirs.

The access Reskyt needs in order to build, submit and maintain the app is defined at the start of the project. Accounts and access are best resolved in the early phases, because they condition the launch schedule.

To create the accounts and give Reskyt access, see the Store accounts category.

Submitting the binary and the technical side of the review are handled by Reskyt. The store listing and the business decisions belong to the customer.

Every new version goes through store review. The timeframes are set by Apple and Google.

WhatWho
Privacy policy published and reachable from the appCustomer
Store listing: name, description, screenshots, iconCustomer
Each store’s data privacy questionnaire completedAgreed at the start of the project
Purchase flow tested end to end on a release buildCustomer
Update modal with the version numbers updatedAgreed at the start of the project

When you publish a new version, you have to update the version numbers in the update modal. If you do not, users on older versions will not see the notice.

Developer accounts are renewed periodically according to the terms of each store. It is worth identifying who tracks that inside the customer’s organisation, since an expired account affects the app’s presence.

Apple also publishes new versions of its agreements, and until the account holder accepts them no new versions can be uploaded. See accept Apple’s agreements.